A MailTo link is a type of active hyperlink that activates the default mail client on your visitor's computer for sending an e-mail.
For this to work, anyone that clicks on the mailto link has to have a default email client installed on their computer or mobile device (Apple Mail, Outlook, iPhone Mail App, etc.).
Clicking on a mailto link will open a new 'Compose Email' screen in the default email client.
When the user clicks on the mailto link, you can set it up so the email pre-populates the "Subject" field and a specific message in the content of the email.
Here's how. For the mailto link include the following:
mailto:your_email_address?subject=your SUBJECT goes here&body=your BODY TEXT goes here
Example: mailto:[email protected]?subject=Starry Night Exhibition&body=Please email the location and details for the Starry Night Exhibition. Thank you.
Above code does this:
For more info see this FAQ:
Hyperlink in Newsletter ~ Link Color
reference #041717-310189 and #09202017
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